{"version":"1.0","provider_name":"Heesen Yachts","provider_url":"https:\/\/www.heesenyachts.com\/nl\/","author_name":"h33sen_d3vs","author_url":"https:\/\/www.heesenyachts.com\/nl\/author\/h33sen_d3vs\/","title":"MYS02 - Yachting And The Power Of Social Media - Heesen Yachts","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"aKyzYCG7cL\"><a href=\"https:\/\/www.heesenyachts.com\/nl\/tv\/mys02-yachting-and-the-power-of-social-media\/\">MYS02 &#8211; Yachting And The Power Of Social Media<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.heesenyachts.com\/nl\/tv\/mys02-yachting-and-the-power-of-social-media\/embed\/#?secret=aKyzYCG7cL\" width=\"600\" height=\"338\" title=\"&#8220;MYS02 &#8211; Yachting And The Power Of Social Media&#8221; &#8212; Heesen Yachts\" data-secret=\"aKyzYCG7cL\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/www.heesenyachts.com\/wp-includes\/js\/wp-embed.min.js\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/www.heesenyachts.com\/wp-content\/uploads\/2021\/09\/02_Monaco_Yacht_Show_Social_Media.jpg","thumbnail_width":1600,"thumbnail_height":900,"description":"After two years it\u2019s good to be back in Monaco! In this episode we are delighted to welcome\u00a0Ga\u00eblle Tallarida, Managing The superyacht industry has embraced social media as an influential tool to build brands and inspire audiences. Although the superyacht world is relatively small and friendly, content creators need to walk a thin line when it comes to client confidentiality and discretion. So what are the dos and don\u2019ts in this domain? How do you successfully build an audience? And how do you make your content stand out? Discussing these topics on YachtTalk:\u00a0Sara Gioanola, Heesen\u2019s PR & Press Office Manager,\u00a0Tom van Oossanen, superyacht photographer, and\u00a0Scott Hampton, yacht painting and social media specialist.\u00a0\u00a0"}