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Zoom interview with Mark Cavendish

Episode 2 part 1:

Mark Cavendish - Director Sales & Marketing Heesen Yachts

How is Covid-19 affecting the superyacht industry?

Hear about how Heesen is coping with the COVID-19 pandemic from Mark Cavendish, Director Sales & Marketing.
Mark explains how we stay in touch with our existing clients and make sure they are kept informed about the status of their project. You will also hear about how clients have reacted to the new working practices Heesen put in place to work during the outbreak.
Given the travel restrictions and cancellation or postponement of boat shows, Mark also discusses how Heesen is reaching out to new customers. In a business that is very much relationship-based, this represents a whole new challenge.
Every cloud has a silver lining and Mark concludes Part 1 of the interview with some optimistic words!

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